输入完成搜索
The Surabaya Urban Transformation Programme - "Dolly"

The Surabaya Urban Transformation Programme - "Dolly"

实况

  • 专长: 建筑设计 , 总体规划与城市设计 , 公共区域与景观设计 , 品牌、标识&导向设计
  • 现状: 已完成

The three key aims of the project were:

  • Develop guidelines as part of an urban planning/urban design strategy.
  • Promote key industries and explore opportunities to upskill urban economy through and entrepreneurship strategy.
  • Change perception of Dolly and create a sense of belonging and inclusion through a place and branding strategy.

The three key aims of the project were:

  • Develop guidelines as part of an urban planning/urban design strategy.
  • Promote key industries and explore opportunities to upskill urban economy through and entrepreneurship strategy.
  • Change perception of Dolly and create a sense of belonging and inclusion through a place and branding strategy.

Led by Monique Suksmaningsih, the commission has included developing a set of replicable design standards and urban design guidelines to regenerate Dolly and help support the local community through skills and entrepreneurship training with a specific focus on gender inclusiveness and supporting the most vulnerable in the community.

Through a series of interventions, the project aims to mend the dislocation of Dolly from the rest of Surabaya and create reasons for people to go to Dolly and the infrastructure to support new visitors to the district.

This includes supporting the micro businesses that already flourish within Dolly, harnessing generations of expertise in industries such as Batique and the manufacture of shoes and slippers and creating a social and physical infrastructure that promotes a more sustainable future for everybody.

The physical interventions will include a new pilot street creating safe and people focused spaces, supported by a new place brand strategy to evolve the identity of the neighbourhood as well as support the overall output of the project.

The brand project is one that continues to evolve and the project team are working with a batik producer to further develop the design language and look at different stories and more motifs that will make the brand more dynamic and even more of the community, playing an important part of telling the future story of Dolly becoming part of its long-term identity.

“The sense of positivity about the future is widespread and infectious. This is a project and a process that is underpinned by a belief in human dignity, where previously unheard voices are elevated, and the actors are empowered to create a new future for Dolly.”
Monique Suksmaningsih, Practice Principal and Project Leader


The physical interventions will include a new pilot street designed to create safe, people-focused spaces, supported by a new place brand strategy. This strategy aims to evolve the neighbourhood's identity and support the overall project objectives.

The Dolly brand continues to evolve as the team collaborates with a batik producer to develop the design language further. They are exploring various stories and motifs to make the brand more dynamic and community-centric, playing a crucial role in shaping Dolly's future story and becoming part of its long-term identity.

相关内容

Bandar Malaysia

Kuala Lumpur, Malaysia

查看原文
项目

联系方式

凭借遍布全球的工作室以及跨行业的广泛专业知识，我们能够帮助客户实现愿景。

点击了解我们位于美洲地区，亚太地区，欧洲、中东和非洲地区各分公司的更多信息和联系方式。

联系我们